REDEFINING THE WAY WE BUY AND SELL GOODS AND SERVICES
Successful businesses are continuing to exploit the global reach of the internet to redefine how we buy - and sell - goods and services. From buying a submarine on eBay to à la carte travel arrangements, the internet was responsible for over £89.2 billion of business sales in 2004 alone*. Continuing innovations such as iTunes music downloads and increasingly popular consumer auctions will see exponential growth for the internet as the world’s default commercial channel.